Using Arigo to Unlock the Potential of Dynamic Shelf Management

Every industry in the digital age competes for consumer attention, with attention being the most valuable target resource. In the retail world the shelf is still the ultimate target conquest, even though online players spend billions grabbing screen time.

When a customer negotiates traffic, finds parking and enters a store, what they find on the shelf will determine the quality of their shopping experience and by extension if they will become a recurring customer.

In the digital world, SEO ranking and positioning are key. The retail shelf is a similar battleground. Product positioning on the shelf, prime eye-level placement to draw customer attention, are critical for getting products in shopping carts.

‍

Presenting the Planogram Dilemma

‍

Planograms, or blueprints that determine product placement in a store or on a shelf, pose a unique challenge. The puzzle is dynamic and constantly growing, with some 250,000 products and only 10,000 shelf spots in an average store. Inventory, supplier management, launching new products and geographic diversity are all part of this logistical labyrinth, which requires advanced technological solutions for maximum efficiency.

‍

Strategy: Conventional vs Dynamic

‍

In the past, creating a planogram was a labor-intensive manual exercise. Planners meticulously considered sales, profitability and product dimensions before deciding on the placement of each product.

This approach has obvious drawbacks and difficulties:

Pace - adjusting to rapid changes in the market and customer shopping habits.

Operational complexity - implementing in-store planograms.

Control - determining planogram impact and ensuring planogram compliance.

Integration - delayed decision making because of the need for buy-in from multiple departments and individuals.

‍

This story is changed by data-driven dynamic shelf management

‍

Data's Power in Dynamic Shelving Management

The foundation of dynamic shelf management is data. Three main categories of data are at its center:

Up-and-Down Stars: Product demand is impacted by market swings.

Novel Goods: Shelf layouts are directly affected by introductions.

Planograms with frequent missing components indicate a stock deficit.

Effective management requires ongoing evaluation of these elements in addition to:

Network Collaboration: Organizing the efforts and contributions of multiple parties.

Supplier Restrictions: Managing the logistical complexities that affect shelf dynamics.

Verifying sales floor performance by coordinating planned with actual performance.

‍

Arigo: A Novel Approach to Shelving

‍

Arigo's system offers a complete answer. How it changes shelf management is as follows:

Planogram Creation: Arigo creates planograms for the entire network by using checkout data. Simulations offer information and suggest customized planograms for every branch.

Branch Execution: Arigo sends pertinent planograms with ease via a customized app. The use of sophisticated picture processing makes it easier to spot differences between executed and intended arrangements.

Warnings and Suggestions: Arigo's instantaneous connection to sales data generates useful insights:

New Products: Makes placement recommendations, keeps track of performance, and offers tweaks.

Rising/Falling Stars: Spots patterns and suggests planogram adjustments for long-term success.

Stock Deficiency: Indicates holes in the shelf in real time and makes planogram adjustments suggestions.

‍

Arigo: Fueling the Revolution in Retail

‍

With Arigo, retailers have unmatched control over the dynamics of their shelves. It enables regular planogram modifications with low managerial input, leading to improved shelf performance. With Arigo's cutting-edge shelf management solution, you can join the revolution right now.